In 2019, there seems to be no one left who hasn't heard of TikTok, an app that has successfully combined the features of Instagram, Snapchat, and the defunct Vine. It made a splash in 2018, gaining huge popularity among teenagers in the U.S., and then it was talked about all over the world. The service is still in the top of the App Store's free apps, and it looks like it's not going to give up. We decided to find out more about what it is, what is going on with it, and why it is so As mentioned above, TikTok is a service that resembles Instagram, Snapchat, and Vine. It is designed to create and view 15-second-long videos. Basically, the videos are clips, sketches, or reactions to trends. It also allows you to launch live broadcasts.
TikTok was launched in China in 2016 under the name Douyin. At the time, it was dubbed the "new Vine." Shortly thereafter, ByteDance, the service's creator, released its counterpart, TikTok, for the global market.
The service has an audience of over 800 million people per month. The large coverage in such a short time is due in part to the fact that in 2018 TikTok absorbed the music service Musical.ly, thus adding 100 million people. Although the decision was controversial: industry experts suggested at the time that it might scare off users who had moved on from Musical.ly, but the audience only continued to grow.
The year 2018 was the heyday of the service's popularity. Then it managed to surpass Instagram in terms of downloads
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