Virtual Reality and Augmented Reality technologies are based on creating an entirely new
scene that cannot be touched by hand, but is sensually perceived through a combination of
artificial visual and sound effects.
Although the general goal of those two technologies is analogous, the substitute reality
which will be created via VR or AR isn't the same. VR: A computer-generated simulation of
an alternate world or reality, primarily used in 3D movies and video games.
Virtual reality creates a simulation that aims to shut off the outside world or “immerse” the
viewer using computers and sensory equipment such as headphones and gloves. HTC Vive,
Samsung Gear VR, and Google Cardboard are some of the most popular devices used in
virtual reality.
AR Augmented Reality: It means introducing virtual elements to the real scene that we see
in front of us, and thus we will get a new reality consisting of physical and sensory
components that we can touch with our hand, and from virtual components that we can
perceive their presence and interact with, but we are not able to touch, and among the most
famous applications, it filters Social media applications.
Among the applications of augmented reality is also to enable the user to identify information
or data through layers of scenes that appear to him in real reality, where the user can
explore the locations of restaurants in his surroundings and appear, for example. As a 3D
view of the user in real time in conjunction with the user's walking on the roads.
the difference Virtual reality and augmented reality
According to research by Deloitte, nearly 90 percent of companies with annual incomes
between $100 million and $1 billion now benefit from augmented or virtual reality technology.
Let's look at the differences between these two technologies and some current examples of
how they can be used to improve marketing, customer experience, and brand building.
Virtual reality (VR) is immersing people in experiences, often with lots of expensive
technologies like headphones.
On the other hand, augmented reality usually starts with a realistic view of something (such
as a mobile phone camera), projects or inserts images onto a screen or viewer. Both offer an
innovative way to immerse customers in a more interactive experience.
And if you're into marketing, the ability to show people how to use the product is huge, but
it's easy to get confused in terms. What exactly is the difference between computer games
and augmented reality?
Most people's idea of virtual reality (VR) befell in a very big way with The Matrix, a hugely
popular 1999 movie about a few computer game futures so deceptively indistinguishable
from way of life that most characters originally thought the simulation was real.
Apart from games and entertainment, virtual reality has long been used in training, education
and science. Today's virtual reality can make people feel like they're walking in a forest or
performing an industrial procedure, but it always requires special equipment like huge
headphones to gain experience, usually in games or movie-like "experiences."
Augmented Reality and computer game Places Augmented Reality (AR) Month doesn't
claim to form a virtual world Unlike computer game, augmented reality is accessed using
more common equipment like mobile phones, and superimposing images of those
characters on top of a video viewer or camera, which is what makes it more usable In retail,
games and films.
Augmented reality combines the physical and computer-generated virtual world.These
elements are then projected onto physical surfaces actually within the people's field of view,
with the goal of combining the two to reinforce each other.
Augmented reality inserts content - or places it - in the real world using a device such as a
smartphone screen or a headset, while virtual reality replaces what people see and
experience, augmented reality adds to it in reality.
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