Virtual reality and augmented reality

Virtual Reality and Augmented Reality technologies are based on creating an entirely new

scene that cannot be touched by hand, but is sensually perceived through a combination of

artificial visual and sound effects.

Although the general goal of those two technologies is analogous, the substitute reality

which will be created via VR or AR isn't the same. VR: A computer-generated simulation of

an alternate world or reality, primarily used in 3D movies and video games.

Virtual reality creates a simulation that aims to shut off the outside world or “immerse” the

viewer using computers and sensory equipment such as headphones and gloves. HTC Vive,

Samsung Gear VR, and Google Cardboard are some of the most popular devices used in

virtual reality.

AR Augmented Reality: It means introducing virtual elements to the real scene that we see

in front of us, and thus we will get a new reality consisting of physical and sensory

components that we can touch with our hand, and from virtual components that we can

perceive their presence and interact with, but we are not able to touch, and among the most

famous applications, it filters Social media applications.

Among the applications of augmented reality is also to enable the user to identify information

or data through layers of scenes that appear to him in real reality, where the user can

explore the locations of restaurants in his surroundings and appear, for example. As a 3D

view of the user in real time in conjunction with the user's walking on the roads.

the difference Virtual reality and augmented reality

According to research by Deloitte, nearly 90 percent of companies with annual incomes

between $100 million and $1 billion now benefit from augmented or virtual reality technology.

Let's look at the differences between these two technologies and some current examples of

how they can be used to improve marketing, customer experience, and brand building.

Virtual reality (VR) is immersing people in experiences, often with lots of expensive

technologies like headphones.

On the other hand, augmented reality usually starts with a realistic view of something (such

as a mobile phone camera), projects or inserts images onto a screen or viewer. Both offer an

innovative way to immerse customers in a more interactive experience.

And if you're into marketing, the ability to show people how to use the product is huge, but

it's easy to get confused in terms. What exactly is the difference between computer games

and augmented reality?

Most people's idea of virtual reality (VR) befell in a very big way with The Matrix, a hugely

popular 1999 movie about a few computer game futures so deceptively indistinguishable

from way of life that most characters originally thought the simulation was real.

Apart from games and entertainment, virtual reality has long been used in training, education

and science. Today's virtual reality can make people feel like they're walking in a forest or

performing an industrial procedure, but it always requires special equipment like huge

headphones to gain experience, usually in games or movie-like "experiences."

Augmented Reality and computer game Places Augmented Reality (AR) Month doesn't

claim to form a virtual world Unlike computer game, augmented reality is accessed using

more common equipment like mobile phones, and superimposing images of those

characters on top of a video viewer or camera, which is what makes it more usable In retail,

games and films.

Augmented reality combines the physical and computer-generated virtual world.These

elements are then projected onto physical surfaces actually within the people's field of view,

with the goal of combining the two to reinforce each other.

Augmented reality inserts content - or places it - in the real world using a device such as a

smartphone screen or a headset, while virtual reality replaces what people see and

experience, augmented reality adds to it in reality.


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