Off page Search Engine Optimization is about the efforts which we do outside of our website which has a great impact on search engines so it has an impact on our website ranking. Off page seo helps us to increase our domain authority, relevance and popularity.
Relevancy and domain authority gives the user and search engine a trust that our content has quality and legalism that's why more sites or platforms are referring to our website by posting our website links in their articles.
In simple words off page SEO is called Backlinking. Creating backlinks for your blog or site is called off page seo.
Now we move forward. How can we do off page SEO or create backlinks for our site?
Best Methods for off page SEO | Backlinks
There are many good ways of off page SEO. Today we will discuss here some best methods to create backlinks. Before discussing backlinks first we had known two terms one is do follow links and other is No follow links.
Do Follow links:
Do follow links are the links which directly pass seo juice to our site mean they increase our site domain authority and have a big effect on SEO. Normally most links we get from other sites are do follow links but sometimes websites change it in html tag from do follow to no follow link.
No follow links:
No follow does not pass link juice to a site meaning they do not increase the domain authority of a site but they have a good impact on off page seo because no follow links also has a good impact on search engines.
Now let's discuss the best methods / techniques of off page SEO.
Guest Blog Posting | GBOB
Guest blog posting called GBOB is one of the best methods of off page SEO. And nowadays no much better free and paid way of creating backlinks to increase domain authority is present.
We can do GBOB for free and some sites also charge for it.
In this strategy we found different sites and contacted them by creating an article which contains our site 1 or 2 do follow links and ask them to publish on their site.
We can directly search on google free GBOB sites and we found many sites which give us an opportunity to write for free and to put our links to increase our domain authority and also helpful to get referred traffic from these sites. You can get more information about GBOB on youtube.
Social media and Q/A sites
We can directly publish our sites links to social media like youtube, facebook, pinterest and many other sites and get traffic from these sites. And you can also post your links on Question/Answer sites like Qoura and reddit.
Mostly links by these site are no follow links , they does not increase domain authority of your site but it increase popularity of your site because these sites have millions of user to search engines crawlers visits these site millions of time daily when they found your site link here it makes know to your sites to crawlers and helps you in ranking.
Haro Network
helparerepoter.com is a site called Haro which is a platform which is helpful for reporters and publishers. You can sign up here as a publisher and you will receive emails with different articles which you can write and add a do follow link in it and mail the reporters.
In haro most reporters are from super hit sites and media channels so you can get a quality back link if your article they select for a big news site like BBC or fox news or some other sites. You can learn more about haro on youtube easily.
Broken links
you can find broken links in post on any site by using some tools like Ahrefs , semrush etc when you put a site here and find them.
After finding broken links you can contact these sites and ask them if these links are broken in your site can you please publish my links in place of this link.
In this way you can get quality backlinks and Improve off page SEO of your site.
Commenting
you can post your link by giving a feedback below an article in some site. If they approve your comment you can get a backlink from here.
But do not put a spam comment like just writing one to two lines to paste your link. It should give good feedback and you're referring here to your site for more information related to that.
These are some good methods which help to improve off page SEO of a site.
What is the difference between on-page and off-page SEO?
On page Seo has a direct source which needs to rank your site in your search engine. It's all about their way of writing an article or post with SEO. You can learn complete on page SEO here
Off page SEO is about getting traffic from social networks and creating backlinks . Off page Seo is about increasing domain authority of your site.which is also helpful in your rankings.
Is on-page SEO more important than off-page SEO?
On page and off page SEO (Search engine optimization) both are very important for ranking of a website in a search engine. Because a search engine makes a criteria on both and then ranks your site in the search engine.
But On page Seo is the most important factor in ranking your site. You can sometimes rank without off-page seo but on-page SEO must be needed.
These are some basic techniques to improve off page SEO. I hope this article you to resolve your queries you can provide your feedback about this article on off-page SEO by commenting below
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